WANDA DIGITAL | 2013/01/09
Grouek and Wanda are proud to announce the launch of Wanda Digital, the integrated digital production house
IF YOU WANT TO CHAT WITH US,
whether it is business or more fun stuff,
please just drop us a line at :
IF YOU'D LIKE TO JOIN IN,
please explain why along with your portfolio at :
+33 (0) 1 43 57 56 37
7, rue Oberkampf 75011 PARIS / FRANCE
Main alley, building E, 1st floor.
THE ADVENTURES OF THE WORLD NOW FAMOUS BEAR AND HUNTER!
Write, erase, and rewrite at your will the adventures of a hunter and a bear. That's the experience that Grouek and Buzzman have brought online on behalf of Tipp-Ex. The campaign, while being fully integrated in the YouTube interface, has met an immediate and stunning success, allowing users to use their imagination and discover 48 hilarious shorts movies!
To make it look real
One the keys of this worldwide success is the number of text possibilites handled by the system. Each of the 48 scenes is associated with over 40 verbs and actions. Plus, a Levenshtein algoritm was implemented to tolerate spelling mistakes and funny writing.